capgemini-insurance
FBS Decision Scientist (MMM)
- Brazil · Remote
- Full-time
- Posted
Skills
Job description
Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.
What to expect on your journey with us:
A solid and innovative company with a strong market presence
A dynamic, diverse, and multicultural work environment
Leaders with deep market knowledge and strategic vision
We are seeking a Decision Scientist with experience in Marketing Mix Modeling (MMM) and advanced analytics to join our team. This role will play a key part in measuring marketing effectiveness, forecasting business performance, and generating actionable insights that support strategic decision-making and optimize marketing spend.
Team Function:
The Marketing Data Science and Measurement team supports the media team in optimizing media investment. It develops and maintains measurement and attribution models to assist in decision making and budget allocation.
Role Description:
This role will be responsible for:
The ideal candidate will have deep knowledge of statistical and machine learning techniques and will be comfortable interpreting results of analyses to stakeholders across a wide range of seniority, from entry-level to C-suite. They will be able to clearly communicate actionable insights that will improve marketing efficiency.
Requirements
Critical Skills
Statistical and machine learning concepts and tools - Advanced
Marketing Media Mix Modeling – Advanced
Communication - able to clearly communicate actionable insights that will improve marketing efficiency.
Software / Tool Skills
Python or R, SQL
Benefits
By applying for this position, candidates acknowledge and agree that:
Failure to comply with these conditions may impact the hiring decision or employment continuation.